When Victoria told me that she had some big clients that she was going to be prospecting for this week, I don't think I completely grasped what she meant. Though I quickly realized when the first house that we walked into in the Beverly Hills area was listed at $13 million. It was crazy, complete with a large theater room, pool, and it even had a night club in one of its' wings. The lowest priced home that we looked at that day was listed at $4.5 million. Definitely a different reality. This week we are staying at our friend Mike's place in Hollywood. He is a musician and fine tuning his drumming skills at a music school in downtown Hollywood. He has a small studio apartment so Ian and I are on the floor next to his bed. It's a week long slumber party.
For the majority of us, buying a house is the biggest transaction that we will make in our lives. As such, Victoria has stressed the importance of really knowing your client and what they are looking for in a home. A mis-conception that I had about being a Real Estate Agent is that the majority of time is spent looking at houses and meeting with clients. I have learned that a lot of time is actually spent researching different properties with online listings that fall with your clients needs. Then the client will decide which ones that they would like to go and look at to see if it is what they are truly looking for.
Although you are working with a larger company, in Victoria's case Coldwell Banker, it seems more that you are running your own small business; setting your own hours, prospecting for clients, flexible schedule. As with any small business, there is a lot of self-motivation required and the more effort you put in, the idea is the more you will get out of it.
Yesterday, there was a company wide staff meeting and I was able to sit in on that. The branch manager talked about various selling techniques - for example, the importance of "oh, la, la-ing" the family pet. Also, there was a motivational speaker from the Brian Tracy programs which was really interesting too.
Tomorrow night, January 11th, I will be part of a segment on ABC 20/20 which was filmed when I was in New York before Christmas. It airs at 10pm on ABC. The segment is on the pursuit of happiness - what makes people happy, immediate gratification vs. lasting happiness. Read more about it here. I will be a very small part of it, though the entire segment should be really interesting.